政大商學院
職涯發展與媒合平台

職務名稱:
2021 GTP - Global Product Marketing Specialist (PC)
需求人數:
2
申請資格:
1. 學歷大四應屆畢業生或碩一、碩二
2. 商管/傳播相關科系
工作內容:
1. Analyzing product brand positioning and consumer insights and further develop global marketing strategy for responsible products – go-to-market strategy and communication plan.
2. Lead creative development from creative brief to marketing asset development that can cover potential TA’s touch points including owned media, earned media and paid media. Assets include but not limited to video, printed & OOH ads, product page, web banner, press release, POSM and other online/offline marketing collaterals.
3. Work with product/ engineering experts to understand product features and define unique selling points to create a great product story for communication.
4. Oversee related cross-functional teams (Social, Media buy, PR, Influencer, Content, Channel marketing …etc.) to make sure product strategies are being executed by different tactics and deliverables
5. Work closely with local marketing teams to align marketing strategy. Create attractive and timely deliverables that are suitable for key markets to execute.
6. Drive execution result of key markets. Measure and report performance of marketing campaigns, track KPI and assess ROI.
7. Ensure product launch success in global launch events and exhibitions
職缺需求:
1. An understanding of PC products or consumer electronics is preferred.
2. Product planning, Product marketing, PR agency or creative agency related working experience is preferred
3. Good communication skill in both Chinese & English is a must.
4. Exhibit creative thinking with a keen attention to detail
5. Independent, creative-driven, willingly to learn and also a team player
6. Requires a can do attitude and ability to handle multiple tasks at the same time
工作地點:
台北市北投區
薪資福利:
1. 勞保、健保、團保
2. 華碩員購網
3. 三節獎金、績效獎金、專利獎金、模範員工獎金
4. 文康券、員工暨子女獎助學金、生日禮券、婚喪喜慶禮金補助、餐飲補助
5. 不定期文康活動、華碩家庭日
6. 年度員工健康檢查、哺乳室、員工醫務室、醫生駐診
7. 五星級休閒中心( 綜合球場、健身房、游泳池、SPA 、三溫暖烤箱、瑜珈韻律教室等各項休閒措施)、美食街飲食
申請資料:
1. 中文、英文履歷表與自傳
2. 在校成績單
3. 英語檢定證明文件(TOEFL,TOEIC,IELTS,全民英檢)
申請方式:
請將所有申請資料統整為一個PDF檔後上傳本平台
收件截止日:
2021年03月14日

1. 履歷初審:3/15~3/22
2. 4/1(四)前公布名單,通過初審同學可於4/9(五)下午參加「企業咖啡廳」,與華碩主管直接進行現場面試,請申請同學預先保留時間